Want to launch a business without reinventing the wheel? These profitable white label products in Nigeria might be your best bet in 2025. Instead of creating from scratch, you buy ready-made products or services, rebrand them, and sell under your own name. It’s one of the fastest ways to break into the market—no heavy upfront costs, no longer product development. (learn more about white labeling)

Whether you’re a Nigerian entrepreneur on a budget, a side hustler looking for extra income, or someone who just wants a proven way to start, these white label products in Nigeria could set you up for a profitable year. From trending everyday essentials to digital services, here are the best profitable products to sell in Nigeria in 2025.

What Makes a Profitable White Label Products in Nigeria?

Not every product will make you money, so choosing the right one is key. The best white label products to sell in Nigeria usually tick these boxes:

• High demand → People actually want it, whether it’s a trending item or something Nigerians use every day.
• Easy to brand → Products you can easily slap your logo on or repackage to look unique.
• Good profit margin → Low cost to source, but high enough retail value to give you breathing room.
• Accessible sourcing → You can find it locally or import it without stress.

The good news? Platforms like QShop make it easy to bring these product ideas to life. You don’t need to overthink logistics and websites, just set up your online store, upload your products, and start making money selling online.

10 Profitable White Label Products in Nigeria 

Let’s get into the fun part: the actual products you can white label and start selling this year. We’ve split them into physical products and digital products, so you can pick whichever works best for your budget and lifestyle.

1. Skincare Products (Lotions, Scrubs, Soaps)

Nigeria’s beauty market is valued at US $8 billion according to SSRN . Skin care is one of the profitable white label products in Nigeria. People love products that promise clearer, fresher skin. You can source from local manufacturers or import in bulk from places like Alibaba, then rebrand with attractive packaging. Add a natural ingredient angle (like “shea butter + turmeric”) to stand out.

2. Haircare Products (Natural Oils, Shampoos)

Haircare is another evergreen market, especially with products tailored to African hair textures. Think coconut oil blends, natural shampoos, or scalp treatments. You can find suppliers in Lagos or even import in small batches. Just slap on your branding and position it as organic or “for natural hair lovers.”

3. Healthy Snacks (Nuts, Dried Fruits, Granola)

Health-conscious Nigerians are spending more on snacks that feel guilt-free. You can brand small packs of cashews, dried fruits, or granola. Mile 12 market is a goldmine for sourcing locally, but you can also import wholesale for consistency. Bright packaging + a catchy name = instant appeal.

4. Perfumes & Body Sprays

Affordable fragrances are always in demand, especially among young people. Import budget-friendly but quality scents, rebrand them with sleek bottles and unique names, and you’ve got a product people will gladly buy (and rebuy).

5. Fashion Accessories (Bags, Sunglasses, Bonnets)

These are easy to sell because they don’t require sizing like clothes do. Add your logo to trendy bags, sunglasses, or satin bonnets sourced from artisans or global suppliers. Sell them online or even through Instagram pop-up shops. High margins, low stress.

Now, if you want something with zero inventory stress, digital white label products are your best friend.

6. E-books (Finance, Business, Parenting)

Buy white label rights to e-books, rebrand with a new cover and title, and sell them as downloads. Nigerians love practical topics like money management, parenting tips, or starting a business.

7. Online Courses (White Label Rights)

You don’t need to be an expert in everything. License ready-made courses from platforms like Gumroad, put your brand on it, and resell to people looking to upskill.

8. Canva Templates for Businesses

Every small business wants nice-looking social media posts but not everyone can design. Buy premade Canva templates, tweak them, and sell bundles to SMEs. Easy, repeatable, and in-demand.

9. Mobile App Templates (for Resell)

Apps templates are also considered profitable white label products in Nigeria, especially for the tech bros. Instead of building an app from scratch, you can buy app templates from developers, customize the branding, and sell them to small businesses that want affordable digital tools.

10. Social Media Post Bundles (for SMEs)

This one’s a no-brainer. Small businesses constantly need content. Buy or license post bundles, rebrand them, and sell them as ready-to-use packs. Saves your clients time while making you passive income.

Where to Find White Label Products Suppliers

If you’re ready to start, here are the easiest places to source products in Nigeria (and beyond):

1. Local Markets (Physical Products)
Markets like Balogun (Lagos) and Ariaria (Aba) are goldmines for accessories, snacks, fabrics, and everyday items you can brand as your own.

2. Other Direct Plugs

• Skincare: Ene Naturals, House of Coco, McDaniel Personal Care
• Food: Zaika Foods, Feco Foods, Oribu Foods
• Fashion & Hair: Micohype Beauty Hair, Freak Vault Clothing, TWIF Clothing
• Digital/Tech: Ibeautifi, Prospa Technology Limited

3. B2B Marketplaces
Platforms like TradeKey connect you with verified Nigerian suppliers, especially for skincare, haircare, and other FMCGs.

4. International Suppliers
Sites like Alibaba give you access to bulk products (perfumes, accessories, gadgets) at low costs. You can rebrand them and sell them locally.

5. Digital Product Platforms
For ebooks, templates, or digital courses, check Gumroad or Creative Market. These platforms have ready-to-go digital products you can brand and resell.

Pro Tip: Start with local suppliers (Lagos, Abuja, Aba) for faster delivery and lower costs, then expand to international platforms when you’re ready to scale.

Ready to Start Your White Label Journey?

Now that you know the most profitable white label products in Nigeria, you don’t have to start from scratch, just choose a product, make it yours, and start building. White labeling lets you launch quickly and profitably in Nigeria’s fast-growing market. Ready to start? Pick the right product, reach out to suppliers, and create your business website with QShop to begin selling online today.