It’s 2025; so you must be aware of how competitive the digital landscape is. Though crucial, growing an e-commerce business requires more than a great product or a well-designed website. Smart marketing strategies can make all the difference in driving … Read More
If you still have just one source of income in 2025, you’re taking a huge risk. The Nigerian economy is unpredictable, and as we’ve seen in the last year, things can get worse overnight. Food prices have doubled, transport costs … Read More
Did you know that over 50% of Valentine’s Day shoppers make their purchases in the final 48 hours? If you haven’t prepared yet, don’t worry; there’s still time to maximize sales using these Valentine’s Day hacks! Valentine’s Day is certainly … Read More
The business and marketing landscapes are constantly rapidly evolving, and students, even in Nigeria, have more opportunities than ever to earn an income while balancing their studies. With the technological advancements, digital platforms, and increased internet penetration, side hustles have … Read More
2025 certainly is a new year but there’s nothing new about today’s highly competitive business landscape. This is why attracting new customers and converting one time buyers to loyal customers is essential, but retaining them is where true profitability lies. … Read More
As the new year approaches, small businesses are gearing up to stay competitive within their industries and adapt to evolving consumer behaviors. With advancements in technology, the move towards AI, and shifts in customer expectations, understanding marketing trends is crucial … Read More
In today’s competitive business world, connecting with your customers on a personal level is so crucial that it can even set your brand apart, and one powerful way to do this is through storytelling. Stories have been an essential part … Read More
If there’s one thing Nigerians are known for, it’s our relentless hustle spirit. Whether it’s Mama Ayo selling puff-puff on your street or the tech bros coding till midnight, we’re always finding ways to make extra cash. And in today’s … Read More
As 2024 comes to an end, you are probably reflecting on the achievements of your business and preparing for the opportunities and challenges of the new year as a small business owner. One area that cannot be overlooked is financial … Read More
Starting your online store is an exciting new step in your journey towards business growth, and your first sale on your online store is a huge milestone! At QShop, we understand how getting from setup to first sale can feel … Read More
