Attracting new customers and growing your customer base is essential for business growth, whether you operate online, have a physical store, or both. With the right approach and by implementing these proven strategies to attract more customers to your business, … Read More
Author Archives: Stephanie Ikoro

Business Behind The QShop- Episode 1
Every business has a story; one filled with ambition, resilience, and countless lessons learned along the way. At QShop, we’re dedicated to supporting entrepreneurs, not just by providing an easy-to-use e-commerce platform but by amplifying their voices and celebrating their … Read More

How To Convert Website Visitors To Buyers
Getting people to visit your QShop store is great, but as a business owner, the real success comes when those visitors purchase from your store. Several people have sought effective ways to ensure that the people who visit their website … Read More

Smart Marketing Tips for E-Commerce Growth
It’s 2025; so you must be aware of how competitive the digital landscape is. Though crucial, growing an e-commerce business requires more than a great product or a well-designed website. Smart marketing strategies can make all the difference in driving … Read More

Last Minute Valentine’s Day Hacks for More Sales
Did you know that over 50% of Valentine’s Day shoppers make their purchases in the final 48 hours? If you haven’t prepared yet, don’t worry; there’s still time to maximize sales using these Valentine’s Day hacks! Valentine’s Day is certainly … Read More

5 Smart Side Hustles for Students in Nigeria
The business and marketing landscapes are constantly rapidly evolving, and students, even in Nigeria, have more opportunities than ever to earn an income while balancing their studies. With the technological advancements, digital platforms, and increased internet penetration, side hustles have … Read More

How To Convert One Time Buyers to Loyal Customers
2025 certainly is a new year but there’s nothing new about today’s highly competitive business landscape. This is why attracting new customers and converting one time buyers to loyal customers is essential, but retaining them is where true profitability lies. … Read More

Small Business Marketing Trends To Watch In 2025
As the new year approaches, small businesses are gearing up to stay competitive within their industries and adapt to evolving consumer behaviors. With advancements in technology, the move towards AI, and shifts in customer expectations, understanding marketing trends is crucial … Read More

Drive Sales Using Storytelling
In today’s competitive business world, connecting with your customers on a personal level is so crucial that it can even set your brand apart, and one powerful way to do this is through storytelling. Stories have been an essential part … Read More

2025 Budgeting Tips For Small Business Owners
As 2024 comes to an end, you are probably reflecting on the achievements of your business and preparing for the opportunities and challenges of the new year as a small business owner. One area that cannot be overlooked is financial … Read More